NYC’s Newest Neighborhood
     City and state government along with the Metropolitan Transportation Authority have been working together since 2005 to transform an underutilized industrial corridor into a mixed-use extension of Manhattan’s Midtown Central Business District. Related Companies has become a major stakeholder in the area with a number of other developers following suit.
     Hudson Yards will strengthen and cater to this vibrant, cutting-edge community by adding 5,000 new residences to the area. Easy access to the neighborhood, along with new parks, open space, and a diverse selection of amenities will ensure that Hudson Yards exemplifies New York’s around-the-clock vibrancy.
Visual Development
     Construction at Hudson Yards began in 2012 with the project’s southernmost tower, Tower C.  Slated to open at the end of 2015, the tower will hover over the final section of the highline and will be home to Coach’s new U.S. headquarters.
     Visualhouse has been working closely with Related Companies and KPF to visualize all design aspects of Hudson Yards as they continue to be refined. The images created throughout the design process have helped substantiate dialogue between a diverse team of world-class architects and planners.
AIA NY Exhibition
     Design(in) the New Heart of New York was a four-month exhibition held in Fall 2013 at the AIA Center for Architecture in New York.  Open to the public, the exhibit also hosted a weekly speaker series featuring key architects and designers working on Hudson Yards including David Childs, Elizabeth Diller, Bill Pederson, and others.
     Exhibition displays, graphics, and information were curated by the Hudson Yards team within Kohn Pederson Fox.  A large majority of the visual content featured renderings created by the Visualhouse team and myself.
Project Details
Renderings + Marketing collateral created 2012-2013
First building (Tower C) Opened 2015
Manhattan, NY
Related Companies
Design Architects
Kohn Pederson Fox / Masterplan, Tower A, Tower C, Retail Podium
Diller Scofidio & Renfro / Tower E, Culture Shed
Skidmore, Owings & Merrill / Tower D
Nelson Byrd Woltz / Landscape
Role / Scope
Design Visualization / Marketing / Photography / Artistic Direction / Digital Model Coordination
Renderings + Marketing collateral created at 
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